THE FOUNDERS MEMORIAL NATIONAL DAY ACTIVATION
Abu Dhabi, 2019
Abu Dhabi, 2019
The current primary focus is National Day as it is of great importance to the collective story and identity of the country
It has been requested to provide an original national day concept or set of concepts which may be activated to honor Sheikh Zayed and make people feel like they are interacting with the memorial site. The event will be open to the public and should feel highly inclusive. Evolution’s design & production teams worked on a creative activation design inspired by the look & feel, of the materials & finishes of the memorial. Evolution also provided guest management support, supply of seeds and operation to move the planted Ghaf trees during one month of activation |
OTHER ACTIVATION & EXPERIENTIAL CASE STUDIES