FOR THE LOVE OF HORSES LAUNCH
The Government of Dubai Media Office (GDMO) published a book celebrating HH Sheikh Mohammed bin Rashid Al Maktoum’s love for horses. Aptly titled, ‘For the Love of Horses’, the book features a collection of 18 poems in English and Arabic. The poems in the book speak about the deep love and passion that Sheikh Mohammed has had for horses from an early age and how this has influenced his life's journey.
The poetry book launch was a private event for 150 guests including VIPs and a high level of international guests attending the World Cup.
Evolution’s design & production teams worked on a creative event design inspired by the look & feel of journals and the materials & finishes of the book being published. The client needed a fast turnaround from the stage of design approval right into production.
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