ADSW Youth Circle
The ADSW Youth Circle opened on 15 January 2018 during Abu Dhabi Sustainability Week, in collaboration with ADSW and the Ministry of Youth Affairs. Students from across the Emirates gathered in the ADSW VIP Majlis at ICC Hall to discuss sustainability, renewable energy and the role of young people in shaping the future.
The occasion carried significant national attention through the presence of His Highness Sheikh Mohamed bin Zayed Al Nahyan. The design response therefore needed to recognise the profile of the moment while keeping the young participants, their ideas and their interaction at the centre of the room.
Evolution created a professional but inclusive setting in which the visual identity, furniture and technical production supported conversation.
The Challenge
Youth-focused dialogue requires a different energy from a formal conference. The environment needed sufficient presence for a high-profile ADSW programme, but it also had to feel accessible to students and encourage active participation.
Branding, stage design, video coverage and seating all needed to reinforce the sustainability theme while preserving a clear sense of equality and connection across the circle.
The Solution
Evolution designed and built a focused stage environment that gave the discussion a strong visual centre without turning it into a one-directional presentation. Branding connected the Youth Circle to the wider ADSW theme and made youth participation visibly part of the sustainability programme.
Furniture was arranged to create comfort and inclusion, supporting a closer relationship between speakers and students. Technical production and video coverage ensured that the discussion was clearly communicated and documented while remaining secondary to the live exchange.
Overall event management connected guest arrival, room readiness, content requirements and live operation, allowing the session to move with the confidence expected of ADSW while retaining the openness of a youth conversation.
Delivery Highlights
- Youth dialogue delivered within Abu Dhabi Sustainability Week.
- Stage design and build for the ADSW VIP Majlis at ICC Hall.
- Event branding aligned with sustainability and youth participation.
- Technical production and video coverage.
- Furniture arranged for comfort, inclusion and direct discussion.
- Full event management from setup through live delivery.
Outcome
The Youth Circle gave students a setting that visibly valued their contribution to the sustainability conversation. The room carried the importance of the occasion without losing the directness and energy required for youth participation.
The event connected national leadership, sustainability and young voices through a format designed around listening and exchange.
Project Ecosystem
Client:
Masdar - Mubadala Company
Evolution Events: Led event management, participant journey, branding coordination, guest operations and live delivery.
Evolution Scenic: Designed and built the stage and branded discussion environment.
Evolution Technical: Delivered the audiovisual production and video-coverage systems.
Evolution Furniture: Provided the furniture arrangement supporting comfort and inclusive discussion.