EY appointed Evolution to design and deliver its exhibition stand for COP28 at Expo City Dubai. The environment needed to communicate environmental responsibility through its construction as well as through the content presented within it.

The strategic response was to make sustainability visible at two levels. Modular, recyclable components reduced material waste, while an immersive room used content, screens and spatial audio to communicate the subject emotionally to visitors.

This gave EY a stand that could demonstrate responsible delivery rather than simply display messages about it.

The Challenge

A sustainability-led stand must withstand close scrutiny. Material choices, construction methods and end-of-event planning all needed to support the environmental claim, while the finished environment still had to meet the design and functional expectations of a major international conference.

The project was also delivered within a tight timeframe and under Expo City access controls during COP28. Logistics, permits, technical programming and physical construction had to progress in parallel without weakening the recyclable design approach.

The Solution

Evolution developed the concept around a fully recyclable stand built from modular components. Materials were selected with reuse or recycling after the event in mind, reducing dependence on one-use scenic construction.

An immersive room became the principal storytelling environment. Multiple screens carried environmental content controlled through Ventuz, while L-Acoustics audio created a spatial layer that intensified the relationship between image, sound and message.

Digital signage and presentation screens were integrated throughout the stand, giving formal speeches, information and everyday visitor interaction a consistent visual framework.

Lighting was designed for the stand perimeter and main speech area, with ambient audio supporting the wider environment. Evolution also managed logistics and the permit process required for access to Expo City during COP28.

Delivery Highlights

• Fully recyclable and eco-conscious exhibition concept for EY at COP28.
• Modular construction developed to minimise waste.
• Sustainable materials planned for reuse or recycling after the event.
• Immersive room with multiple screens and Ventuz-controlled content.
• L-Acoustics audio supporting environmental storytelling.
• Integrated digital signage, presentation screens and speech-area lighting.
• Expo City logistics and access-permit management.

Outcome

The stand expressed EY’s environmental commitment through both message and method. Visitors encountered sustainability in the material logic of the build and in the immersive content presented inside it.

The modular environment created a professional COP28 presence without treating circularity as a compromise, while the immersive room gave the climate narrative a more memorable emotional register.

Project Ecosystem

Client:

PROUD ROBINSON

Evolution Events: Led concept development, sustainability planning, Expo coordination, permit management, logistics and live delivery.

Evolution Scenic: Built the recyclable modular stand, immersive room and integrated physical presentation environment.

Evolution Technical: Delivered the confirmed screens, Ventuz content control, L-Acoustics audio, digital signage and lighting systems.

Additional Project Support:

Evolution Furniture

The Supreme Council for Motherhood and Childhood celebrated Emirati Children's Day 2019 at Umm Al Emarat Park in Abu Dhabi. The programme combined educational and artistic workshops with family activities, before recognising the winners of the Council's Bullying Prevention Award in a separate ceremony.

The event needed to transition between two distinct experiences. The first was a child-focused environment designed for exploration, creativity and participation, with colourful spaces that encouraged families to engage with workshops and activities. The second was a formal awards ceremony requiring a more structured setting for recognition, presentations and official proceedings

Evolution developed both experiences within a short production period, using practical design and clear spatial planning to connect learning, play and celebration.

The Challenge

Children's events must balance energy with safety, supervision and intuitive movement. Multiple workshops, food and beverage, seating and activities needed to coexist outdoors without creating confusion for children or families.

The awards ceremony introduced a second venue and a different tone, with a custom stage backdrop and seating for 200 attendees. Both environments had to be delivered quickly while maintaining appropriate finish and functionality.

The Solution

At Umm Al Emarat Park, Evolution created a festival area organised around a workshop tent and an outdoor activity zone. The layout gave the educational and artistic sessions a clear home while leaving sufficient space for food service, seating and child-focused activities.

The design used colour and accessible visual cues to make the environment welcoming, while the arrangement supported supervision and safe movement between activities. Furniture and guest facilities were integrated around the workshop programme rather than added as separate service areas.

For the Bullying Prevention Award, Evolution produced a conference-centre ceremony with a main stage, custom backdrop and seating for 200 guests. The more composed setting gave the winners an appropriate moment of recognition while remaining connected to the wider purpose of Emirati Children's Day.

Efficient production planning allowed both environments to be designed, installed and operated within the compressed timeline.

Delivery Highlights

• Festival environment at Umm Al Emarat Park.
• Workshop tent supporting educational and artistic activities.
• Outdoor family zone with food and beverage, seating and children's activities.
• Safe and accessible spatial planning for children and families.
• Awards ceremony with custom stage backdrop and seating for 200 attendees.
• Fast-track design, production and live delivery across two settings.

Outcome

Emirati Children's Day gave families a varied experience without losing clarity. Children could move between workshops, activities and shared spaces, while the awards programme created a distinct moment of achievement and recognition.

The combination of playful festival design and formal ceremony allowed the event to celebrate both participation and positive behaviour within one meaningful day.

Project Ecosystem

Client:

The Supreme Council For Motherhood & Childhood

Evolution Events: Led the family-event concept, programme coordination, guest operations, fast-track production and live delivery.

Evolution Scenic: Produced the workshop environment, festival features, main stage and custom awards backdrop.

Evolution Furniture: Provided the seating and furniture required across the outdoor family area and 200-person awards ceremony.

A two-day investment forum connecting a 25-metre main-stage experience with breakout content, media studios and 59 dedicated B2B meeting spaces.

In February 2024, the third annual Investopia brought more than 1,600 global leaders, investors and innovators to the St. Regis Saadiyat Island Resort in Abu Dhabi. Hosted by the Ministry of Economy, the two-day programme explored emerging investment trends and international opportunities.

Returning for a second consecutive year, Evolution developed the event around the different formats required by a global investment platform: public thought leadership, focused panel discussions, formal announcements, broadcast interviews and private business meetings.

The design approach created a series of connected environments, each with a defined role within the participant journey. From the main stage to private meetings and media spaces, every area was planned to support a different type of engagement while maintaining one unified event identity.

The Challenge

The third edition needed to support more than 1,600 attendees and an expanded B2B programme while maintaining the coherence, privacy and operational standards expected of an international investment event.

Three stages, two enclosed television studios, 50 individual meeting booths and nine private meeting rooms needed to operate simultaneously. Each environment required the right balance of privacy, technical support and visual identity while remaining connected to the wider event experience.

The principal stage also required greater visual scale to support high-profile content and establish a stronger focal point for the expanded edition.

The Solution

Evolution designed the main stage around a 25-metre screen, curved scenic architecture and six LED screen totems. The composition created a strong visual platform for presentations, ensuring speakers, content and audience focus remained connected within the wider environment.

A breakout stage supported smaller panel formats, while a dedicated press and MOU stage provided a separate setting for announcements and media activity. This approach allowed different content formats to operate simultaneously while maintaining the appropriate atmosphere, timing and technical requirements for each.

The custom B2B environment contained 50 individual booths and nine enclosed meeting rooms manufactured by Evolution’s in-house scenic department. Together, these 59 spaces provided participants with flexible settings for introductions, business discussions and more private conversations.

Two enclosed TV studios within the pre-function area supported interviews and broadcast activity. An opening film introduced Investopia’s themes, while onsite management coordinated the movement of speakers, delegates, media and operational teams across the multiple event environments.

Delivery Highlights

• Two-day event for more than 1,600 participants at St. Regis Saadiyat Island.
• Main stage with a 25-metre screen, curved scenic elements and six LED-screen totems.
• Separate breakout and press/MOU stages.
• B2B environment with 50 individual booths and nine enclosed meeting rooms.
• Two fully enclosed television studios for interviews and live broadcasts.
• High-impact opening film introducing the event.
• Integrated onsite management across all programme and meeting areas.

Outcome

Investopia 2024 created an environment where more than 1,600 participants could move seamlessly between public thought leadership and private business exchange. Major ideas were introduced on the main stage, explored through smaller sessions, shared through media platforms and developed further within 59 dedicated meeting spaces.

This range of environments supported the different stages of investment engagement, from global visibility and knowledge sharing through to focused discussions, relationship building and formal business conversations.

Project Ecosystem

Client:

Ministry of Economy

Evolution Events: Led concept design, participant journey, meeting-area strategy, media and programme coordination, onsite management and live delivery.

Evolution Scenic: Manufactured and installed the three stages, curved scenic architecture, B2B booths, enclosed meeting rooms and television-studio environments.

Evolution Technical: Delivered the 25-metre screen, LED totems, presentation systems, broadcast-studio integration and wider technical production.

Additional Project Support:

Evolution Furniture - Evolution Site Services

On 28 August 2023, ADNOC celebrated Emirati Women’s Day at Abu Dhabi Energy Center and Al Dhannah under the theme We Collaborate for Tomorrow. The programme recognised the contributions of Emirati women through a combination of dialogue, interactive experiences and shared moments of celebration.

For the fourth consecutive year, Evolution was responsible for concept development and delivery. The addition of a new location made consistency a key consideration: guests at both venues needed to experience the same theme, quality and programme identity while allowing each environment to respond to its own audience and spatial requirements.

Evolution developed the event as a connected guest experience, combining stage environments with workshops, interactive photography, networking areas, themed food and beverage and coordinated show content.

The Challenge

A dual-location celebration can easily become two separate events. Design, content and programme flow needed to maintain a consistent ADNOC identity across both venues, while allowing each location to respond to its own space, audience and operational requirements.

The theme also needed to be expressed through participation rather than observation alone. Guests needed opportunities to engage, create, share and connect, ensuring collaboration became part of the experience rather than simply a message delivered through speeches and presentations.

The Solution

Evolution designed and produced stage and décor elements across Abu Dhabi Energy Center and Al Dhannah, creating a consistent visual identity that connected both locations while responding to their individual environments.

The Bead of Excellence workshop transformed recognition into a shared participation moment, while interactive photo booths encouraged guests to capture and share their experience. Networking sessions and workshops created further opportunities for discussion and engagement around the theme of collaboration.

Creative food and beverage concepts extended the event identity into hospitality, ensuring the theme continued beyond formal programme areas. Content management and showcalling coordinated the sequence of activities across both locations, maintaining consistency in timing, messaging and guest experience.

Evolution also supplied the technical equipment required for presentations, workshops and interactive elements, integrating scenic, technical and participatory components into one coordinated event delivery

Delivery Highlights

• Fourth consecutive ADNOC Emirati Women's Day delivered by Evolution.
• Simultaneous event environments at Abu Dhabi Energy Center and Al Dhannah.
• Stage design and décor across both locations.
• Bead of Excellence participatory workshop.
• Interactive photo booths and networking sessions.
• Creative food and beverage concepts.
• Content management, showcalling and full technical equipment.

Outcome

The two locations delivered one recognisable ADNOC celebration. Guests engaged with the theme through participation, conversation, photography and shared experiences, allowing collaboration to be experienced through multiple touchpoints rather than communicated only through the programme content.

Coordinated show production and technical delivery kept both programmes aligned, ensuring the event maintained a consistent identity while responding to the unique characteristics of each location.

Project Ecosystem

Client:

ADNOC

Evolution Events: Led the creative concept, dual-location programme, workshops, networking, food and beverage, content management, showcalling and live coordination.

Evolution Scenic: Designed and delivered the stages, décor, workshop settings and interactive photo environments across both locations.

Evolution Technical: Provided the technical equipment supporting presentations, workshops, interactive features and coordinated show production.

Additional Project Support:

Evolution Furniture - Evolution Site Services

Dubai Future Foundation commissioned Our Future(s) Season 2 as a five-day public activation at Kite Beach during the Dubai 30x30 Fitness Challenge.

The experience explored how technology and fitness could shape healthier communities and future lifestyles. Evolution’s task was to turn that theme into direct participation, giving visitors something they could play, test and respond to within an accessible public setting.

The activation connected physical movement with digital interaction through a robotic basketball challenge, a bespoke Global 50 touchscreen experience and a custom structure designed around public use and daily operation.

The Challenge

The beachfront activation needed to welcome more than 5,000 visitors across five days while operating to a fixed daily schedule from 5:00 PM to 11:00 PM. Registration, sessions, resets and public opening all had to follow a repeatable rhythm.

The technology also needed to feel immediate and intuitive. A robotic basketball system and custom touchscreen application had to withstand high public use, record interaction accurately and remain supported throughout the live period.

The Solution

Evolution managed the complete build, installation, five-day operation and de-rig under a compressed programme, including three installation days and two de-rig days.

A bespoke deck and integrated saddle-span tent formed the main activation structure, bringing the interactive and operational requirements into one clear beachfront environment.

The robotic basketball arm was supported by custom registration, programming, scoring and back-end development. This turned a familiar sporting action into a technology-led challenge with a complete participation journey.

A bespoke Global 50 touchscreen application introduced a second mode of engagement, allowing visitors to explore future-focused content beyond the physical game. Evolution coordinated the delivery with Dubai Sports Council, Dubai Municipality, Humantra and Technogym.

Delivery Highlights

• Five-day public activation from 26 to 30 November 2025.
• Daily operation from 5:00 PM to 11:00 PM with structured sessions and reset periods.
• More than 5,000 visitors at Kite Beach.
• Complete build, installation, live operation and de-rig.
• Bespoke deck with an integrated saddle-span tent.
• Robotic Basketball Arm with custom registration, programming and scoring.
• Global 50 interactive touchscreen application.
• Coordination with government and commercial programme partners.

Outcome

Our Future(s) turned an abstract discussion about future wellbeing into something visitors could physically experience. Sport created the invitation, technology created the challenge and digital content extended the idea beyond the game.

The beachfront setting remained open and approachable while the registration, programming and operational systems behind it supported thousands of repeat interactions across the five-day run.

Project Ecosystem

Client:

Dubai Future Foundation

Evolution Events: Led the public-experience strategy, partner coordination, programme scheduling, registration journey, permitting, full site operation and live management.

Evolution Scenic: Designed and installed the bespoke deck, primary activation structure and associated physical environment.

Evolution Technical: Delivered the robotic basketball technology, custom programming, scoring system, back-end development and Global 50 touchscreen application.

Additional Project Support:

Evolution Furniture - Evolution Site Services

Working with WeAre3Fold, Evolution transformed Hilton's 30,000-square-foot Dubai head office into an immersive promotional experience. The project used the workplace itself as the activation canvas, combining brand storytelling with a free-stay raffle and interactive features.

The creative opportunity was to make a familiar office feel temporarily unexpected without losing the refinement associated with Hilton. Rather than concentrating the activation in one room, installations and branded moments were distributed through the workspace, allowing discovery to build as visitors moved through it.

Evolution managed design, execution, procurement, logistics and launch-day operations, turning the activation from a collection of props into a coordinated journey through the brand.

The Challenge

A live head office cannot be treated like an empty event venue. Installations needed to create impact within an existing workplace while remaining appropriate to its architecture, movement patterns and professional environment.

Hilton's identity also contains a useful tension: playful enough to support a raffle and digital interaction, but premium enough that every finish and detail had to remain controlled.

The Solution

Evolution developed a series of workspace installations that introduced the Hilton identity through varied forms. Custom photo props and artistic backdrops encouraged participation, while bespoke neon signage created recognisable visual markers through the office.

A custom interactive book screen added a digital layer to the journey, giving visitors a more active way to encounter promotional content. The technology was integrated within the physical storytelling rather than presented as an isolated screen experience.

Signage and smaller branded details maintained continuity between the major installations. This allowed the 30,000-square-foot environment to feel connected even though guests encountered the activation in stages.

Procurement, logistics and launch-day operations were coordinated with Weare3Fold through one delivery plan, protecting both the creative quality of the installation and the practical requirements of the workplace.

Delivery Highlights

• Immersive activation across Hilton's 30,000-square-foot Dubai head office.
• Promotional experience delivered in collaboration with Weare3Fold.
• Free-stay raffle integrated into the wider activation.
• Custom photo props, neon signage and artistic backdrops.
• Bespoke interactive book screen and digital engagement.
• Custom signage and refined brand details across the workspace.
• Procurement, logistics and launch-day operations.

Outcome

The office became an active promotional environment without losing the polish of the Hilton brand. Visitors encountered moments to look, interact, photograph and participate as they moved through a space they would normally experience as functional and familiar.

By distributing the story across physical and digital touchpoints, the activation created a sense of discovery that was proportionate to the scale of the workplace takeover.

Project Ecosystem

Client:

WeAre3Fold

Evolution Events: Led experience planning, design coordination, procurement, logistics, raffle integration and launch-day operations with Weare3Fold.

Evolution Scenic: Produced the workspace installations, custom photo props, neon features, artistic backdrops and branded signage.

Evolution Technical: Integrated the bespoke interactive book screen and associated digital activation systems.

Additional Project Support:

Evolution Furniture