On 29 November 2022, Abu Dhabi Airports celebrated UAE National Day at the Airports Garden in collaboration with GAL and RoyalJet. The event needed to engage a broad airport community while remaining clearly connected to the organisation hosting the celebration.

Evolution built the creative response around Abu Dhabi Airports’ three core values: Committed, Collaborative and Exceptional. Each value was translated into a distinct event zone, creating a spatial journey where guests could explore the brand through movement, activity and atmosphere.

The result was a National Day celebration where culture, entertainment, hospitality and family participation were integrated with the organisation’s identity. Each element was designed to reflect the values of Abu Dhabi Airports while creating an engaging experience for employees, families and guests.

The Challenge

The audience included adults, children, operational stakeholders and VIP guests, each requiring different levels of engagement. The environment needed to offer variety while maintaining a cohesive identity, creating opportunities for participation without relying solely on a central stage programme.

Food, entertainment, interactive activities and an exclusive majlis also needed to coexist within one outdoor setting. The layout had to support intuitive guest movement, ensuring each experience was accessible while preserving the feeling of one shared celebration.

The Solution

Evolution divided the Airports Garden into three connected zones, each reflecting one of Abu Dhabi Airports’ core values. This created an immediate narrative structure for the celebration, allowing each area to have its own character while remaining part of one unified guest journey.

Interactive activities were developed for both adults and children, creating opportunities for participation across generations. Stage performances, roaming entertainment and display areas introduced different moments of engagement throughout the site, allowing guests to explore the celebration at their own pace rather than relying on a single central programme.

A dedicated VIP majlis provided a quieter hospitality environment for networking and relaxation. Food trucks and local food stations were distributed throughout the venue, integrating dining into the guest flow while reinforcing the cultural character of the occasion.

Evolution coordinated the design, programme and live operations across the celebration, ensuring the three zones remained visually connected and functioned together as one cohesive National Day experience.

Delivery Highlights

• UAE National Day celebration at Abu Dhabi Airports Garden on 29 November 2022.
• Three distinct zones based on the values Committed, Collaborative and Exceptional.
• Interactive activities designed for adults and children.
• Stage performances, roaming acts and static entertainment displays.
• Dedicated VIP majlis for hospitality and networking.
• Food trucks and local food stations distributed across the venue.
• Integrated event design, programming and live delivery.

Outcome

The celebration allowed Abu Dhabi Airports’ values to be experienced through the environment rather than simply displayed. Guests moved through three distinct zones, each reflecting a different aspect of the organisation while encountering culture, play, hospitality and entertainment within one unified celebration.

By connecting the event layout directly to the brand values, the National Day programme felt specific to the airport community while maintaining the welcoming and inclusive character expected of a national celebration.

Project Ecosystem

Client:

Pyxis Events LLC

Evolution Events: Led the creative interpretation, zone planning, activity and entertainment programme, food experience, VIP hospitality and live-event delivery.

Evolution Scenic: Designed and delivered the three branded zones, activity environments, stage setting, displays and VIP majlis treatment.

Evolution Furniture: Provided the majlis and hospitality furniture required for VIP networking and guest comfort.

Additional Project Support:

Evolution Technical - Evolution Site Services

The ADSW Youth Circle opened on 15 January 2018 during Abu Dhabi Sustainability Week, in collaboration with ADSW and the Ministry of Youth Affairs. Students from across the Emirates gathered in the ADSW VIP Majlis at ICC Hall to discuss sustainability, renewable energy and the role of young people in shaping the future.

The occasion carried significant national attention through the presence of His Highness Sheikh Mohamed bin Zayed Al Nahyan. The design response therefore needed to recognise the profile of the moment while keeping the young participants, their ideas and their interaction at the centre of the room.

Evolution created a professional but inclusive setting in which the visual identity, furniture and technical production supported conversation.

The Challenge

Youth-focused dialogue requires a different energy from a formal conference. The environment needed sufficient presence for a high-profile ADSW programme, but it also had to feel accessible to students and encourage active participation.

Branding, stage design, video coverage and seating all needed to reinforce the sustainability theme while preserving a clear sense of equality and connection across the circle.

The Solution

Evolution designed and built a focused stage environment that gave the discussion a strong visual centre without turning it into a one-directional presentation. Branding connected the Youth Circle to the wider ADSW theme and made youth participation visibly part of the sustainability programme.

Furniture was arranged to create comfort and inclusion, supporting a closer relationship between speakers and students. Technical production and video coverage ensured that the discussion was clearly communicated and documented while remaining secondary to the live exchange.

Overall event management connected guest arrival, room readiness, content requirements and live operation, allowing the session to move with the confidence expected of ADSW while retaining the openness of a youth conversation.

Delivery Highlights

• Youth dialogue delivered within Abu Dhabi Sustainability Week.
• Stage design and build for the ADSW VIP Majlis at ICC Hall.
• Event branding aligned with sustainability and youth participation.
• Technical production and video coverage.
• Furniture arranged for comfort, inclusion and direct discussion.
• Full event management from setup through live delivery.

Outcome

The Youth Circle gave students a setting that visibly valued their contribution to the sustainability conversation. The room carried the importance of the occasion without losing the directness and energy required for youth participation.

The event connected national leadership, sustainability and young voices through a format designed around listening and exchange.

Project Ecosystem

Client:

Masdar - Mubadala Company

Evolution Events: Led event management, participant journey, branding coordination, guest operations and live delivery.

Evolution Scenic: Designed and built the stage and branded discussion environment.

Evolution Technical: Delivered the audiovisual production and video-coverage systems.

Evolution Furniture: Provided the furniture arrangement supporting comfort and inclusive discussion.